Education
Vanderbilt University | Owen Graduate School of Management
Master of Marketing | 2026
As a STEM-designated Master of Marketing candidate at Vanderbilt University, I am deepening my expertise in marketing analytics, digital marketing, and consumer insights.
This program has given me the opportunity to learn from top industry professionals.
-
GPA: 3.956
-
Winner, “Redbull Basement” Pitch Competition – Ranked #1 among 50+ Vanderbilt students
-
Winner, “Marketing Madness” Case Competition – Group
Ranked #1 among 30+ MBA/MMark students
Guru Gobind Singh Indraprastha University | Vivekananda Institute of Professional Studies
Bachelor of Business Administration | 2025
During my Bachelor of Business Administration at Guru Gobind Singh Indraprastha University, I built a strong quantitative foundation in business analytics, marketing management, and financial strategy.
This program provided hands-on experience through specialized research and IT labs, sharpening my decision-making and entrepreneurial thinking.
-
GPA 9.415 (10-point scale)
-
CUET 99.9 percentile (Rank 1991) out of 1,000,000+ students
Certifications
.png)
Digital Marketing
from HubSpot Academy
.jpg)
Integrated Marketing Communication
from NPTEL & IIT Roorkey
AI Business Tools for the Digital Age
from Havish M. Consulting
.jpg)
Business to Business Marketing (B2B)
from NPTEL & IIT Roorkey
Digital Marketing Simternship
from Stukent
Google Analytics 4
from Google
Introduction to Adobe Illustrator
from Vanderbilt, Walker Management Library
Work Experience
Marketing Intern
Avinia LLC
-
Worked directly with the founder to identify user experience pain points and improve website structure, navigation, and usability.
Apr 2026 - May 2026
Marketing Analytics Intern
Vanderbilt School of Engineering
Nov 2025 - Apr 2026
-
Analyzed campaign, audience engagement, and conversion data to identify user behavior patterns and marketing attribution insights, refining targeting and content strategy to scale lead generation from 5 to 141 prospective students.
-
Designed and launched a dedicated microelectronics landing page to drive enrollment for the new MS in ECE (Microelectronics) program.
-
Analyzed Amazon Ads campaign performance and optimized keywords, pricing, and targeting strategies, improving ROAS from 0.5 to 3 while increasing product visibility and marketplace performance.
-
Coordinated with a web creator to conceptualize, design, and launch two websites (www.primrosebags.com and www.myethos.in), enhancing user experience and reinforcing brand identity.
-
Analyzed customer engagement trends and optimized product content to improve online interaction and conversion.
-
Established Amazon Brand Stores for PRIMROSE and RIMROCK, strengthening brand visibility and user navigation.
E-Commerce & Development Intern
Kriti Global Products Private Limited
Dec 2024 - Feb 2025
-
Coordinated with suppliers and buyers to collect invoices and accurately record financial transactions in Tally ERP software.
-
Optimized financial transaction processing for cash, bank, sales, and purchases using Tally ERP software to expedite month-end closing procedures.
-
Executed taxation tasks related to GST and TDS to ensure regulatory compliance.
Accounting Intern
Kriti Global Products Private Limited
July 2024 - Aug 2024